Friday, June 17, 2005

The Dell Girls and PCK

Did anyone lately catch the Dell girls on the TV advertisements? I think there are about 9 of them in groups of 3 promoting a Dell desktop and two laptops. It goes something like this
(Girl 1, centre, on phone)
Girl 1: Do you have any laptops?
Girl 2: Plays DVD?
Girl 3: And surf the internet anytime, anywhere?

This is like stooping down low for the less technologically challenged, trying to sell to the masses simple basic functions of simple basic computers. MP3s, DVDs and 802.11b/g is so last five years ago. It is advertising, but I guess it just preys on the clueless. Dell is the biggest advertiser of computers everywhere. How can you miss a glossy extra sheet of numbers and the flashy Dell blue folded in front of TODAY. Its like a daily occurrence and I might start to get a bit frantic if I don’t get my daily dose of Dell.

Anyway the point is, does this not sound like the Dove girls? Remember? ‘When I went to Paris my hair was like a lion’s mane…’ Yeah… I’m quite sure that the Dell ads will do well on the AC Neilsen Ad Recall of the Month.

Dell is Apple’s biggest nemesis in the States.

Oh yeh. Go read today’s Forum page. Evidently there is some ang moh contractor about the ‘cons’ of PCK the musical. I think the musical is like another Beauty World, bound for nowhere. I mean the musical snippets on the Channel 5 feature are super corny. Everyone is standing up straight (with hands at the side, sorta like singing the National Anthem) and Chu Beng’s grown up kid has his hands slowly coming up from sides and then clenching them like some member of a boy-band singing the chorus of a sappy lurrrr..rrve song. If I think its cheesy, I can see why an ang moh is angry.